Plentiful · Founder

More women with wealth. More women with choices.

Plentiful is financial education for women who want to understand their money, build wealth and make confident decisions. I founded it, and run it with my co-founder Laura Hockensmith. We also bring financial wellbeing sessions to organisations.

Why it matters

Who has wealth matters.

Wealth gives people agency over their lives and influence over the world. The distribution of wealth shapes the distribution of power. So who gets to accumulate it matters.

Money isn’t taboo. It’s strategy. Being bad with it is not a personality trait — it is a set of skills nobody taught most of us. Plentiful teaches them, without the jargon and without the shame.

What Plentiful does

Financial education that changes behaviour.

Practical, specific, kind. Never a product pitch.

Letters from Plentiful

A free letter every Saturday. Money insights, no jargon, fifteen minutes.

Read the letters →

Learn

A library of money topics explained kindly: ETFs, bonds, pensions, inflation, budgets and money psychology.

Explore the library →

Live, with other women

Workshops and bootcamps such as the Dutch Pension Bootcamp, and Women & Wealth: six weeks with other women, finishing invested. First cohort in 2027.

See what’s on →

For organisations

Workshops, talks, programmes and partnerships for the women in your organisation, built with your HR or People team.

Work with Plentiful →
4.8/5Average workshop rating
100+Women through workshops
100+Readers of the weekly letter

Why I founded it

I’m tired of the money gaps.

The earning gap, the investing gap, the pension gap — and underneath all of them, the confidence gap.

I grew up in a scarcity-minded, risk-averse family, and for a long stretch of my life I was absent from my own money. Changing that didn’t just change my bank account. It changed how I show up and what I believe I’m allowed to want.

I studied gender studies before I ended up here, and that lens never left. Money isn’t the outcome. It’s options: the freedom to leave a job that’s wrong for you, to build something of your own, to stop shrinking. That is what I want for more women.

Meet Dorothy and Laura →

Money isn’t taboo. It’s strategy.